Mission Hills Group is headquartered in Hong Kong. Dr. Ken Chu, who currently serves as a National Committee Member of the Chinese People’s Political Consultative Conference (CPPCC), is the Chairman and CEO. As a pioneer in China’s hospitality, sports and leisure industry, Mission Hills Group has expanded its business across the cities of Shenzhen, Dongguan and Haikou and invested a total of 40 billion RMB in Mainland China.
Since its founding in 1992, Mission Hills Group has skilfully leveraged China’s economic reform. It selected 20-plus square kilometers of wasteland between Shenzhen and Dongguan to launch its prestigious business and create Mission Hills Shenzhen, the world’s largest golf complex with 12 courses featuring a total of 216 holes accredited by the Guinness World Records. Its 12 signature masterpiece courses are designed by golf legends from around the globe: Jack Nicklaus, Pete Dye, Greg Norman, Nick Faldo, Annika Sorenstam, Jose Maria Olazabal, Ernie Els, Vijay Singh, Justin Rose, Ian Poulter, David Leadbetter, Jumbo Ozaki and Zhang Lianwei. It is worth noting that Mission Hills Shenzhen is the world’s only club featuring designers from five continents.
The “World’s No.1 Golf Club” offers a wide range of first-rate facilities for golfers and non-golfers alike. During its 22-year existence, it has evolved into a world-class conglomerate of hotels and resorts; golf and country clubs; international residential communities; award-winning spas; Mission Hills Centreville; golf academy, tennis academy (Asia’s largest tennis centre with 51 courts), and pro shops to create a comprehensive set of unparalleled, luxury lifestyle experiences. Mission Hills Group is regarded as the leading leisure, sports investment and management firm in not only Asia-Pacific, but the world.
Mission Hills ▪ Haikou, in the capital of southern China’s Hainan Island, opened in March 2010. It cements the brand’s unique place among the world’s leading resorts, and is central to a government-led initiative to make tropical Hainan the sports and leisure capital of Asia. Mission Hills – consistent with its legacy of spurring global investment in China – brings to the island its successful platform combining opulence with top-notch sporting and wellness experiences.
Conveniently located 15 minutes from Haikou’s international airport, the resort occupies a vast, lava rock-strewn landscape of undulating terrain punctuated by ancient trees and sweeping wetlands. Highlights include 10 spectacular golf courses; a world-class luxury hotel with 538 spacious guest rooms and suites; premium clubhouse; an outdoor water-theme park; a natural mineral springs reserve; 12 delectable dining establishments; state-of-the-art recreation center; flexible function and meeting rooms; shopping arcade centre carrying the world’s finest brands and esteemed spa facilities; Mission Hills • Huayi Brothers • Feng Xiaogang Movie Themed Town and Mission Hills • Lan Kwai Fong • Haikou. Moreover, Mission Hills Group has invested multiple projects in Yunnan, Chongqing, and Beijing as well.
Devoted to developing golf in China, Mission Hills Shenzhen has hosted over 100 major international tournaments. In 1995, the club held the 41st World Cup of Golf. It was China’s first globally-significant golf championship and broadcasted across the country. In November 2001, Mission Hills invited the world’s number one golf professional, Tiger Woods, to China. It was his first visit to the country, and helped established a new era of golf development. In 2007, Mission Hills signed an unprecedented agreement to host 12 consecutive editions of the Omega Mission Hills World Cup. Mission Hills continues its dynamic role at the forefront of China’s golf boom with the launch of the Mission Hills Star Trophy at Mission Hills ▪ Hainan in late October, 2010. This is a ground-breaking celebrity Pro-Am tournament featuring the biggest names in golf and the largest individual prize purse for golf in Asia Pacific. In addition, Mission Hills hosted the World Ladies Championship in 2012 and 2013. Other recent high-profile tournaments include the World Golf Championships- HSBC CHAMPIONS 2012 and The Match at Mission Hills in 2013 featuring Tiger Woods and Rory McIlroy.
Over the past 20 years, Mission Hills Group has made great contributions to the sports development in China. Former Chairman Dr. David Chu led the special advisory council for the Beijing 2008 Olympic Bidding Committee and helped to successfully secure the Games for China in Moscow on July 13, 2001. Also, Mission Hills was a major sponsor of the 2009 East Asian Games in Hong Kong and assisted Shenzhen City in its successful bid to host the 2011 Universiade. Besides sports, Mission Hills Group has been dedicating to the development of culture, education, and philanthropy in China and made over 500 million RMB donation. Mission Hills Group will continue dedicating to grow the game of golf in china and engage in charity work
1992-2002 The First Decade of Mission Hills: From Birth to World's No.1
According to Mencius: “There is an art in the contemplation of water. It is necessary to watch it as foaming in waves.” This implies we should set great objectives and expand our mind on one hand; one the other hand, we should be down on the earth and keep progressing step by step. A related saying is, “He who has contemplated the sea, finds it difficult to be attracted by other waters.”
Time brings about great changes. Looking back at the development of Mission Hills over the last 20 years, it has emerged from almost a non-entity to legendary status. It first created the world’s largest golf club in a barren wasteland on the border of Shenzhen and Dongguan, and has now moved across the Qiongzhou Strait to build Mission Hills Haikou. Mission Hills has evolved into China’s leading sport and leisure industry investor and operator in China, as well as one of the best in the world. Its history has followed the philosophy of Mencius—highly targeted and yet, down-to-earth.
2002 - 2012 The Second Decade of Mission Hills: From Golf to a Diversified Leisure Industry
Mission Hills rewrote China’s golf history in just 10 years. In doing so, it forever changed the world’s view of China’s potential as a future hotbed for the sport.
During the NPC & CPPCC events in March 2002, a committee member of CPPCC from Hong Kong, Dr. David Chu submitted a proposal titled The Need for In-depth Research on Domestic-demand Market and Leisure Industry Development. It concluded China’s leisure industry had entered a prosperous development period driven by domestic demand. As Dr. Chu predicted, since 2002, the leisure industry has rapidly grown in China. In 2007, it was included in the Government Work Report, which deemed it a strong engine to boost future urban economic development.
In its second decade, Mission Hills initiated expansion to the north in Dongguan and the south across the Qiongzhou Strait. From golf to leisure, Mission Hills heavily invested in the construction of comprehensive international resorts and leisure facilities. In 2011, Mission Hills was identified as a 5A international tourist attraction. In 2007, Mission Hills made use of a barren, soil-free land in Haikou—a lava rock desert formed by ancient volcanic eruptions—to build a resort and propel development of Hainan International Tourist Island. The result—Mission Hills Haikou—has become a resort destination with activities and amenities for everyone.
In a historic 2007 announcement, Mission Hills was named host of 12 consecutive editions of World Cup of Golf. In 2010, it held China’s first international celebrity pro-am tournament, and attracted global sport and entertainment stars to participate. More than 100 international championships have made Mission Hills China’s leading platform for the international exchange of ideas and created a unique global tourism attraction.
2012 - 2022 The Next Decade of Mission Hills: Footed China for Internationalization
In 2012, Mission Hills accelerated its already breathtaking pace of development. To celebrate its 20th anniversary, it has announced a series of new milestones:
In March, Mission Hills hosted the inaugural “World Ladies Championship” to help compensate for the lack of ladies professional tournaments in China.
In April, Mission Hills launched Mission Hills Centreville. Five billion RMB will be invested to build the first HOPSCA urban complex north of Shenzhen, establishing a new leisure and entertainment landmark in the Pearl River Delta.
In May, Mission Hills collaborated with famous director Feng Xiaogang and leading Chinese movie and entertainment company, Huayi Brothers, to break ground on the “Feng Xiaogang Movie-themed Commune”— a Utopia-style, movie-themed tourist city.
In June, basketball superstar Yao Ming, “best football player of all time” Ronaldo and other stars affirmed their participation in the 2012 World Celebrity Pro-Am.
In July, Mission Hills added more than 234 reciprocal & associated clubs to the roster. Members can now enjoy golf on five continents, and may even be invited to watch the US Open Championship, the Ryder Cup and other top tournaments.
In October, the World Celebrity Pro-Am will be held in Haikou. In November, the WGC-HSBC Champions will bring the world’s best players to Mission Hills’ Olazabal Course.
Excellence continues and the dream goes on. In the next decade, Mission Hills Centreville will become an indispensable entertainment and leisure landmark. Haikou Mission Hills•Huayi•Feng Xiaogang Movie-themed Commune will depict China’s movie industry to tourists from all over the world. The Haikou Mission Hills International Low-carbon Tourist Town will also become the leisure life center of Hainan.
Apart from Shenzhen, Dongguan and Haikou, golf fans can enjoy playing at Mission Hills-branded courses in beautiful Yunnan and the mountain city of Chongqing. As the leading operator in China’s sport and leisure industry, Mission Hills will continue to share rich and colorful travel destinations with the world.
In the coming decade, golf will continue its rapid growth in China and Mission Hills will undoubtedly continue to play an indispensable role.