CORPORATE SOCIAL RESPONSIBILITY

Guided by its founding principles to support socio-economic development in the region and across China, Mission Hills is one of China's most responsible and respected corporate citizens. As much as it has benefitted from its rise to fame and leadership in the world of golf, Mission Hills has always believed in giving back to the people and has therefore been involved in and taken an active stance on a variety of philanthropic initiatives and causes ranging from sports and education to health and disaster relief.

Contributions in Sport

  • Between 1993 and 1995, Mission Hills made significant contributions to the development of the China Sports Foundation.
  • In 1995, Mission Hills' Chairman, Dr. David Chu, negotiated the appointment of legendary Chinese volleyball player, Jenny Lang, as head coach of China's National Women's Volleyball Team, a move that has brought the team great renown and global success.
  • Mission Hills has been supporting the development of tennis in China by bringing the Centennial Davis Cup to its club in 1999, and subsequently establishing a professional tennis program directed by Asia's leading instructors.
  • Mission Hills' Chairman, Dr. David Chu, lead the special advisory council for the Beijing 2008 Olympic Bidding Committee and helped to successfully secure the Games for China in Moscow on July 13, 2001.
  • Mission Hills assisted Shenzhen City in its successful bid to host the 2011 World University Games; the golf and tennis competitions will be carried out at Mission Hills.
  • Mission Hills is a major sponsor of the 2009 East Asian Games in Hong Kong.

Contributions in Education

  • Mission Hills has provided endowments to Nanjing University, Nankai University, Shenzhen University and numerous elementary schools in undeveloped regions of China, including schools in Yunnan, Sichuan, Guangxi, Guizhou and Shanxi.
  • In 1996, Mission Hills became a driving force behind the establishment of the Shenzhen Education Development Foundation.
  • In 2003, Mission Hills supported the establishment of the Physical Education & Sports Science School at the South China Normal University.
  • In 2004 and 2006, Mission Hills funded a Physical Therapy Masters Program co-developed by Hong Kong Polytechnic University and Huazhong University of Science and Technology; the program has produced over 200 internationally accredited physical therapy masters to date.
  • In 2007, Mission Hills set in motion the largest Mandarin (or Putonghua) promotion foundation in Hong Kong by endowing it with a start up capital of HK$20million; the foundation aims to popularize Mandarin in Hong Kong through a variety of activities.

Other Contributions

  • Mission Hills has made significant donations towards disaster relief, including the SARS Outbreak in 2003, the Indian Ocean Tsunami in December 2004, natural disasters in Guangdong Province in 2006 and 2008, as well as the Sichuan Earthquake in 2008.
  • Mission Hills has been a strong supporter of numerous charities and philanthropic organizations, including (but not limited to) the China Charity Federation, the Shenzhen Bao'an District Charity Association (committed to improving medical and educational conditions of areas in need), the Hong Kong Charity Foundation for Arts and Academic Progress, as well a Hong Kong foundation that focuses on educating political and public management talents, and funding civil associations in their vocational training and poverty alleviation programs.